• Management in product strategy and roadmap. Manage all aspects of product development including market analysis, product planning, pricing and competitor analysis etc.
• Master existing product functionality.
• Increasing the profitability of existing products to developing new products for the company.
• Bring new products to market by analyzing proposed product requirements and product development programs; preparing return-on-investment analyses; establishing time schedules with engineering and other partners
• Be able to research the market to determine customers’ needs
• Be an expert with respect to the competition. Assess market competition by comparing the company’s product to competitors’ products and make sensible proposals for next steps
• Own several product lines and shepherd their entire lifecycle
• Interview key stakeholders on required product functionality
• Work closely with sales, marketing, engineering and design to help draw the product strategy
• Write descriptive functional requirements
• Cooperate with marketing team for branding, positioning, promotions, differentiation,
• Communicate release activities, product strategy and roadmap, backlog status, and all product issues to key stakeholders across Mobile.
• Create, maintain, analyze and report on product KPIs (to understand numbers and are able to extract take-aways out of product usage data, which use to inform product strategy)
• To survey and verify customer needs, product features and support quick iteration of products
• Identify product and technical issues and actively develop and track solutions
• Work with multiple clients, quickly come up to speed on their technologies, manage multiple schedules and drive issues to resolution
• Stay on top of tech and telco trends in order to make informed recommendations for product directions
• Deliver business requirement documents
• Host review meetings and evangelize the product/feature internally and externally
• Train customers, partners, sales staff etc. on new products
• Other duties and tasks as assigned